Welcome to Spring, Babes!!  We are ready to breathe deep and celebrate the better weather here at Betsy Bash, and we hope you are too. As the warmer winds have blown in, the Babes are ready to reset and refresh to keep living our best lives in 2022. We boiled all of our thoughts down into three mini-checklists with only 1- 2 - 3 steps. The best things in life come in 3’s, right? Or maybe it’s three times a lady? Whatever the sayings are, we want to share our 2022 mini-checklists with you!

Social Media Strategy Checklist

Our first list is, of course, all about social! Building your community and creating engagement opportunities for your followers is a crucial piece of a thriving social presence for both marketing and growth. Whether you are a small business owner, a brand, or just a social media lover who wants to engage with your platforms more, this list is for you! We recommend this list become a monthly habit in regards to your social media pages.

• Introduce yourself to your new followers! 

  • Introduction messages are a great opportunity to create a connection with your followers organically. This type of personal attention will encourage them to comment, share, and like your content with even more frequency. We know that if you have a rapidly growing follower base, an individual message isn’t feasible for everyone, but taking time every month to reach out to as many people following you as you can, goes a long way in fostering your loyal online community.

• Find five new hashtags, and… use them!

  • Keeping your hashtags fresh and changing with your posts will provide more avenues for people to find your content. Branded hashtags are fantastic for consistency and consolidation, but to attract new followers, you’ve got to be seen by different people.  Often branching out from the apparent hashtags will make your content stand out amongst all the other #avocadotoasts out there.

• Send love to your social media neighbor!

  • Tagging another business, brand, or friend in a post is the perfect way to build mutually beneficial social partnerships while also spreading your brand’s image with other followers. It’s always lovely to celebrate people in parallel industries’ growth, accomplishments, and wins! Send the love out, and watch it come back to you! <3

Digital Marketing Housekeeping Checklist

Now is the best time to get started on your digital spring cleaning and organizing! Creating a clutter-free and streamlined digital world will help you efficiently market your business or brand while also reducing unnecessary stress. These are a few easy tasks to check off your list to keep your ship sailing smoothly in 2022.

• Make sure your contact and business information is up-to-date! 

  • Take a few moments to go through each of your platforms and websites to ensure all of your contact information is current and correct. You’ll be surprised how often you’ll realize that you still have the phone number that was disconnected five years ago listed somewhere. This simple step will save you and your audience future headaches. Bonus Tip! Make sure your website links to your social pages and vice versa.

• Connect your Instagram account to your Facebook account!

  • This one seems like an obvious time-saver! Got a significant announcement? Post to both platforms at the same time and reach your whole audience with one click. Need we say more?

• Start using Facebook Business Manager for your business account.

The Facebook business manager is the easiest way for your team to securely manage your business’s pages, ads, and marketing. We found a great step-by-step guide to getting your business set up here: How to Use Facebook Business Manager Guide.

Springtime Is The Time To Grow

Now this one is just for YOU! New Year resolutions are old news this time of the year but the inspiring spring blooms of nature is a good sign to start building mindful habits that will make a big difference in your everyday life. We don’t want to set ourselves or you up for failure, so what if we start small, together.  

• Stock your desk with healthy snacks.

  • We all need snacks to get us through the day. The key here is to have those healthy treats nearby so you won’t be running to the vending machine or the freezer for that ice cream stash. Make a choice now so future-you will have an easier time being good to yourself.

• Drink. More. Water.

  • We are pretty sure that this should be everyone’s goal until the end of time. Staying hydrated reduces stress, cravings, and aches and pains. Coffee is our best friend, but water loves us more. Maybe instead of that third cup of joe, switch it up for a tall glass of water. :)

• Start power posing or stretching throughout the day.

  • Quick question, how long have you been sitting in front of your computer today? Too long. Set a reminder on your phone for every, let’s say, two hours, and then get up out of that chair and move! Whatever your body needs, stretch it out a little, strike a hero pose to boost confidence, or maybe just do a little dance to make yourself and your coworker smile (your puppy counts!) 

We hope that the 2022 Spring Vibes have you feeling motivated and that these mini-checklists help you get ahead! As always, we’d love to hear from you; reach out to us via Facebook, Instagram, or LinkedIn and tell us how many spring cleaning boxes you’ve checked off so far!